January 7th, 2009 
Matt Loede 
Posted in In celebration of being the NFL’s first “Official Wing Sponsor” of the NFL Playoffs and Super Bowl, KFC will make a six-figure charity donation if the Steelers go deep into the playbook and successfully “wing” a Hail Mary pass this postseason.
We’ve kept the promo pretty simple – If the Steelers “wing it” and complete a Hail Mary pass on the final play of a NFL Playoff game, KFC will donate $125,000 in the names of the quarterback/receiver combo to The KFC Colonel’s Scholars Program®, a charity providing deserving students with much needed college scholarships. If no team completes the feat during the NFL Playoffs, KFC will roll over the playoff “Wing It” Challenge and double the amount to $250,000 for a completed Hail Mary pass during Super Bowl XLIII
What a dick move. Why not just donate the money?